Sales and Marketing Coordinator

Employment Type: Full-time, At-will, Non-Exempt Work Model: In-office/hybrid

Overview: The Marina del Rey Tourism Board is seeking a dynamic and detail-oriented Sales and Marketing Coordinator to support our mission of promoting Marina del Rey as a premier destination for leisure and business travel. This position will play a crucial role in tracking sales activities, managing databases, developing reports, coordinating events, and providing project management support for various marketing and sales efforts.

Application Process:

Interested candidates should submit a resume and cover letter detailing their relevant experience and motivation for applying. Candidates without cover letters will not be considered.

KEY RESPONSIBILITIES

Data Management:

• Track and compile data using CRM’s, spreadsheets, and other software related to sales activities, group sales leads, and client engagement.
• Maintain the CRM and databases for sales leads, booked business, business contacts, and community contacts, ensuring accuracy and accessibility.
• Produce monthly sales reports to provide insights for board meeting reports and support decision-making.
• Maintain photo and video asset library utilizing internal marketing software platforms, ensuring content is up to date and categorized accurately.
• Assist with compiling data for annual sales reports and sales and marketing plan.

Event Coordination:

• Assist in coordinating Familiarization (FAM) tours and internal events to promote Marina del Rey to potential clients and stakeholders.
• Assist with booking flights and transportation arrangements for clients coming to MDR for site visits or FAM tours.
• Assist with assembling amenity bags for FAM tours, clients, and media.
• Provide logistical support for tradeshow participation including coordinating catering, AV, booth set-up, vendor management, and internal flight/hotel arrangements.
• Coordinate shipping of tradeshow materials, including collateral, pop-up banners, and giveaway items.
• Assist in coordinating logistics related to internal meetings. Must have strong knowledge of video conferencing tools for virtual/hybrid meetings. (i.e., Zoom, Teams, etc.).

Outreach and Relationship Management:

• Respond to group sales and social event leads and requests for proposals (RFP’s) obtained through Cvent, website, or other email inquiries.
• Provide outreach and communication to clients as needed to follow up on the status of existing sales leads.
• Serve as a resource to partner hotels, venues, restaurants, and attractions.
• Assist with delivery of collateral materials for hotels, restaurants, and attractions in and around Marina del Rey.
• Attend community and industry events as needed to represent the organization or provide organizational or logistical support.

Research and Communication:

• Regularly edit, proofread, and update communication materials across various platforms to ensure content is current, accurate, error-free, and consistently formatted (e.g., presentations, brochures, reports, website content).
• Participate in trainings, tours, and events to enhance skills and knowledge of the area/community.
• Participate in technology, software trainings to stay abreast of technology that may benefit the organization with tracking and reporting.
• Ability to conduct research, analyze needs for information and run reports on internal databases and CRM’s as needed, including Cvent and SimpleView.

Qualifications:

• Minimum of a 2-year college degree preferred; a degree in business, accounting, or a related field is a plus.
• 2-4 years of professional experience in a sales or sales support role, preferably within the hotel, hospitality and tourism industry.
• Proficient in Microsoft Office Suite, particularly Excel, with strong analytical and organizational skills. Familiarity with SharePoint a plus.
• Experience creating databases and managing CRM systems. Knowledge of Simpleview and Cvent a plus.
• Exceptional customer service and interpersonal skills, with the ability to interact effectively with diverse stakeholders.
• Ability to work independently; takes initiative to understand needs and complete tasks without being asked.
• Excellent writing and verbal communication skills, including public speaking and presentation abilities.
• Knowledge of basic graphic design and PowerPoint presentation design including how to download, resize, crop images; use of different image file types, and some familiarity with design platforms (i.e., Canva, PicMonkey)
• Strong attention to detail and problem-solving skills, with the ability to manage multiple tasks and meet deadlines.
• Familiarity with Marina del Rey and surrounding areas is advantageous.
• Ability to work weekends, evenings, or holidays as needed for special events.
• Positive attitude, strong work ethic, polished, and professional.
• Must be at least 21 years of age and possess a clean driving record.

Physical Demands:

The position may require frequent standing, sitting, walking, and reaching with arms and hands. Candidates must be able to lift up to 40 lbs. and perform repetitive motions approximately 50% of the time. Reasonable accommodations may be made to engage staff with disabilities to perform essential functions.

Application Process:

Interested candidates should submit a resume and cover letter detailing their relevant experience and motivation for applying. Candidates without cover letters will not be considered.

Note: This job description is intended to provide a general overview of the position and may include other duties as assigned. Duties may evolve as needed by the organization. Must live in the Los Angeles region. In-office/hybrid schedule.

THE MARINA DEL REY TOURISM BOARD IS THE OFFICIAL DESTINATION MARKETING ORGANIZATION FOR MARINA DEL REY. OUR MISSION IS TO STIMULATE ECONOMIC DEVELOPMENT BY MARKETING MARINA DEL REY FOR BUSINESS AND LEISURE TRAVEL.