LWC Drinks

Area Sales Manager

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Job Location

Grangetown, United Kingdom

Job Description

Area Sales Manager – East Wales

Description:

The role is responsible for rapidly growing our business in the on-trade across predominantly the East Wales area. This will be achieved through developing customer relationships, growing networks and being a true brand ambassador for Glamorgan Brewing Co & LWC Drinks. This role requires a passion for the drinks industry, through beer, cider and wine and an ability to bring a rigorous sales approach in a dynamic and creative environment.

Duties and Responsibilities:

• Responsible for distribution, volume, profitability and brand experience within both new prospect accounts and an existing account base in a key trading region.
• Represent Glamorgan Brewing Co. and LWC Drinks across a fully composite wholesale channel.
• Complete area and budget management.
• Create new business relationships with potential clients and seize upon opportunities.
• Working with key partner suppliers and build great relationships to support activation.
• Able to work closely with a telesales team, who will support the needs of new and existing business.
• Work closely within a team of Area Sales Managers, to achieve both team and company objectives.
• Objectives are split between Sales of wine, beers, ciders, spirits and soft drinks, with a focus on Glamorgan Brewing Co. own products. The role has specific targets for partner brewer products (e.g. Budweiser Brewing Group, Heineken UK & Molson Coors UK)
• To always represent Glamorgan Brewing Co. and LWC Drinks in a professional manner.

Skills & Experience:

• Ideally, candidate to be located in South Wales.
• Passion for the drinks industry.
• Have superior negotiating skills.
• Have excellent time, planning and project management skills.
• Be able to flawlessly present and communicate in both written and verbal forms.
• Be resilient, detailed and creative.
• Be able to successfully work on own initiative.
• Be able to handle demands, targets, guidelines, and stress situations.
• Strong organisation skills, with the ability to prioritise and work in a fast-paced environment.
• Excellent relationship building and follow-up skills.
• Very enthusiastic & motivated to make a difference.
• Self-driven, ambitious and resilient.
• Flexible with irregular working hours. Be present during key periods on premise (including evenings and some weekends)
• This role is field based, so a current clean UK Driving License is required.
• Experience in the hospitality industry is preferred
• Willingness to learn.

Benefits

• Salary negotiable
• Bonus scheme
• 28 days' holiday (inclusive of bank holidays) – increasing with length of service.
• Company car / allowance.
• Company laptop.
• Company phone.
• Pension scheme.
• Employee assistance programme member.
• Birthday day off.
• Free case of GBC product monthly.

If this is you and you want to join our amazing team, please email our recruitment team and we will send you an application

Location: Grangetown, GB

Posted Date: 1/7/2025
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Contact Information

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LWC Drinks

Posted

January 7, 2025
UID: 5000125656

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